Big Data & Aggregation

Built on top of SAP’s in memory database Hana, the Phizzle platform is able to efficiently consolidate data from multiple 3rd party applications including but not limited to Point of Sale systems, e-commerce, ticketing, CRM solutions, financial data and much more.  Once consolidated, FanTracker@, Phizzle’s proprietary algorithm automates the convergence of consumer profiles and behavior to create a single holistic view of that individual.  

Phizzle is able to continuously monitor and analyze each individual's behavior across every channel and in near-real time update the mood, purchase intent, and other predictive behavioral insight.