SAP SE (NYSE: SAP) and Phizzle, an engagement automation software company specializing in fan engagement platforms, have partnered with the Charlotte Hornets of the National Basketball Association (NBA) to provide them with a holistic picture of their consumer and fan data to maximize revenue and to enhance the fan experience. With Phizzle’s FanTracker™ API and data management solutions, powered by SAP HANA®, the Hornets have a real-time, cross-channel data profile for their 9.5 million fans.
Phizzle today announced the availability of Engagement Automation as a SAP-Preferred Partner Solution. Phizzle is helping power the digital transformation for consumer, sports and entertainment brands by enhancing the customer experience with engagement automation. The Engagement Automation platform provides a single ecosystem solution to identify, engage, analyze, market and monetize an organization's customers.
This past weekend, the world of sport -or at least those who have never played a sport in Sir Charles’s opinion - made the annual pilgrimage to Boston for the 2015 MIT Sloan Sports Analytics Conference. And while the “Round Mound of Rebound” might think that analytics is for those who stayed at home on Friday and Saturday nights in high school, Boston was the place to be for some of the biggest names in the sports business today.
Phizzle Inc. and SAP SE (NYSE: SAP) have announced their global strategic partnership for automated fan engagement. The integrated SAP and Phizzle solution will consolidate consumer profiles, analyze and act on real-time online behavior and consolidate all existing data sources to uniquely identify fan records. The solution will provide a unified overview and deeper understanding of each fan, allowing clubs to offer their fans a more personalized experience.
Today, sports and entertainment properties are being challenged to improve business performance by understanding the behavior of fans in a simple integrated solution to make smarter decisions with all of the data available on the fan.
Segmint, Inc., the company that securely activates enterprise data to intuitively deliver personalized engagements attributed across channels, and Phizzle, an enterprise fan and consumer engagement software company, today announced a strategic partnership to deliver consumers and fans with 1-to-1 engagements on all channels.
Phizzle, an enterprise fan and consumer engagement software company, and Yiftee, an online and mobile eGifting solutions provider, today announced a partnership designed to utilize technology to enhance the fan experience.
The Golden State Warriors selected Phizzle as its digital marketing partner to power innovative and data-rich digital marketing campaigns designed to enhance the social/mobile experience for fans during the 2012-2013 NBA season. The Golden State Warriors were committed to providing their substantial base of Facebook, Twitter and Instagram fans with an integrated digital experience that would deepen engagement opportunities through SMS, mobile web, LED display and real-time interaction.
In 2010, Madison Square Garden selected Phizzle as its vendor of choice to power robust and enhanced digital marketing campaigns for the New York Knicks, New York Rangers, New York Liberty, regional television networks MSG and MSG Plus, and MSG Insider, the company’s digital marketing database.