SAP SE (NYSE: SAP) and Phizzle, an engagement automation software company specializing in fan engagement platforms, have partnered with the Charlotte Hornets of the National Basketball Association (NBA) to provide them with a holistic picture of their consumer and fan data to maximize revenue and to enhance the fan experience. With Phizzle’s FanTracker™ API and data management solutions, powered by SAP HANA®, the Hornets have a real-time, cross-channel data profile for their 9.5 million fans.
Phizzle today announced the availability of Engagement Automation as a SAP-Preferred Partner Solution. Phizzle is helping power the digital transformation for consumer, sports and entertainment brands by enhancing the customer experience with engagement automation. The Engagement Automation platform provides a single ecosystem solution to identify, engage, analyze, market and monetize an organization's customers.
Phizzle Inc. and SAP SE (NYSE: SAP) have announced their global strategic partnership for automated fan engagement. The integrated SAP and Phizzle solution will consolidate consumer profiles, analyze and act on real-time online behavior and consolidate all existing data sources to uniquely identify fan records. The solution will provide a unified overview and deeper understanding of each fan, allowing clubs to offer their fans a more personalized experience.
Today, sports and entertainment properties are being challenged to improve business performance by understanding the behavior of fans in a simple integrated solution to make smarter decisions with all of the data available on the fan.
Segmint, Inc., the company that securely activates enterprise data to intuitively deliver personalized engagements attributed across channels, and Phizzle, an enterprise fan and consumer engagement software company, today announced a strategic partnership to deliver consumers and fans with 1-to-1 engagements on all channels.
Phizzle, an enterprise fan and consumer engagement software company, and Yiftee, an online and mobile eGifting solutions provider, today announced a partnership designed to utilize technology to enhance the fan experience.
Phizzle, a technology company specializing in sports fan engagement, and InStadium, the creator of the nation’s only game-day sports venue video network, today announced a partnership to focus on elevating fan engagement and experiences in sports venues nationwide.
Phizzle, the fan-centric marketing automation technology company, announced today that it has been named one of “America’s Most Promising Companies” by Forbes Magazine, a list of the 100 privately held, high-growth companies. This is the second consecutive year Phizzle has been named to the prestigious list.
Phizzle, Inc., the fan-centric marketing automation technology company, today announced the company’s predictions for 2014. Major brands, be it in sports or retail, are beginning to show more mature digital mindsets. The past few years of experimentation have led towards major advancements and effective changes in brand-to-consumer mobile communications. With apparent seamless integrations between mobile and social channels, as well as centralized marketing databases becoming easier to implement, 2014 may well be the year that more sophisticated digital marketers will be using actionable data to create highly personalized experiences, turning fans into valuable customers.